Marketing and Advocacy



Canva template for River Falls rack card designs.

Annual Report resources

Libraries Step Up toolkit



Net Neutrality: The Library Responses to Neutrality Issues document was compiled by various System Staff and the Division for Libraries and Technology (DPI) for all of the systems to share with our member libraries. We all hope that the foundational statements and sample elevator speeches will be useful.

 Anne’s curbside counter Facebook post templates.

Marketing Plan template developed specifically for libraries by marketing staff from several Wisconsin library systems. There’s also an introductory webinar available.

Mask Graphics:

MORE e-card Facebook post or blurb graphic Suggested text: If you don’t have a regular library card from a MORE-member library and you’re a Wisconsin resident, you can get an e-card to use MORE’s shared electronic resources. Find the e-card self-registration form here.


Divi’s Countdown Timer module is fully customizable and easy to install.  Use it to draw attention to any big event, like the beginning of Summer Reading Programs. (This one is counting down to June 1.)

Divi’s Countdown Timer module








Here are the design and marketing support that IFLS offers:

Your IFLS staff person for marketing and communications is Rebecca Kilde (

Questions about advocacy can go to John Thompson (


A little Marketing Monday sunshine is coming your way.

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Here's what I do at my library:

Marketing Monday Archives